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A Concise Handbook of Business Research (Special Emphasis on Data Analysis Using MS-Excel and R)

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SKU: 9789392062872-1 Category: Management
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Description

ISBN: 9789389296648
Author’s Name:
Dr. Ashish Arya, Dr. Vishnu Nath and Dr. Pankaj Madan
Binding: Paperback
YOP: 2024
Language: English

About the Books:

This book deals with the basics of Research Methodology (RM) for Business Research and statistical analysis for dealing with data using two software: R (a free statistical analysis environment) and MS-Excel.
Apart from the basic concepts of Research Methodology, the book contains an additional chapter on improving academic writing. It contains important details on plagiarism, citation and referencing in MS-Word, and improving project/dissertation writing using free online software.

About the Authors:

Dr. Ashish Arya’s qualifications include a BE in (E&I), an MBA in HRM, MA in Psychology, UGC NET, and a PhD. He has rich experience in teaching and research.  He’s also engaged in impactful consultancy, aiding companies like Anchor Electricals Ltd in project evaluation.

Dr. Vishnu Nath has more than 11 years of teaching and research in the field of Management Studies. He has earned his Ph.D. in management from VMSB Uttarakhand Technical University, Dehradun, and his Post-Doctoral from DMS, Indian Institute of Technology Roorkee. He has published papers in top-rank management journals.

Pankaj Madan is CMI Level 5 certified Academic Leader, currently a Professor at FMS, Gurukul Kangri (Deemed to be University), Haridwar India. His literary contributions in Emerald, Taylor and Francis, and other publications can be seen on www.scopus.com, researchgate.net, and Google Scholar

Pages: 170

Subject 1: Management and Marketing
Subject Area: Business | Management and Marketing | Research Methods in Management Quantitative and Statistical Methods | Economics | Finance Business & Industry | Research Methodse

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