Comprehensive Business Economics: Theory and Applications

Ishwar C. Dhingra | Category: EconomicsBook Details

ISBN: 9789389296433
YOP: 2020
Pages: 528

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Comprehensive Business Economics is a textbook in economics designed to meet the requirements, in one volume, in toto, of the students pursuing BBE, MBE, M.COM and similar other courses at different universities and business schools both in India and abroad.
This book is unique and different in its approach and structure keeping in view the character of the subject as studied in universities and business schools. Business economics is applied economics in nature and structure. The course structure in each university puts more weightage on the PRACTICAL Applications of microeconomic and macroeconomic fundamentals. To do full justice to this requirement one needs to have a broader exposure to different issues that confront the business managers in their day to day operations.
The book does precisely that.

Comprehensive Business Economics is a textbook in economics designed to meet the requirements, in one volume, in toto, of the students pursuing BBE, MBE, M.COM and similar other courses at different universities and business schools both in India and abroad.
This book is unique and different in its approach and structure keeping in view the character of the subject as studied in universities and business schools. Business economics is applied economics in nature and structure. The course structure in each university puts more weightage on the PRACTICAL Applications of microeconomic and macroeconomic fundamentals. To do full justice to this requirement one needs to have a broader exposure to different issues that confront the business managers in their day to day operations.
The book does precisely that.